A TV is an inanimate object that provides entertainment. A can opener is an inanimate object that provides accessibility to food. A train is an inanimate object that moves large groups of people. And so it would follow that a car is an inanimate object that provides individual transportation. No way. Insofar as its relationship to people is concerned a car is in a class by itself.

Marshall McLuhan certainly had some understanding of this back in 1964, when he wrote in "Understanding Media: The Extensions of Man" "...the car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound." It is certainly arguable that the person who does not own a car, who walks, bikes or takes the bus, feels uncertain, unclad, and incomplete. At the same time, for people who own them, cars do provide an emotional balm unrelated to their function of transportation.

And this is reflected in car purchases. People do choose the cars they buy for practical reasons such as fuel economy, safety, and price. At the same time, emotional factors such as vanity desires play a strong part in car selection. A car is personalized. People name their cars. People attribute emotions to their cars such as obstinacy when they refuse to start. And now there is even some scientific research to support the fact that people personalize their cars.

Vanderbilt University and the University of Colorado at Boulder conducted a study as to how our brains process faces and pictures of cars. It was found that people view cars with the same area of their brains that they view other people's faces.

And if they have to identify cars and faces at the same time they experience a conflict.

Another study was conducted at the University of Vienna to determine how people view cars. They found that one third of the study participants linked a human or animal face with ninety percent of the cars. People who looked at the Classic 1957 Chevy Bel Air perceived the headlights as eyes and the air intake/grille as a mouth. When given emotions and characteristics such as powerful, arrogant, angry, masculine, and dominant, the participants agreed overall as to the cars that had these traits Autel MaxiSys Pro.

The study also found that the most popular cars exuded power and were described as angry, arrogant, masculine, dominant, and mature by both men and women.

And it is not just the car that arouses emotional responses but also some parts of the car. One important part is cup holders. According to a professor at Duke University and a cultural anthropologist, we experience the interior of our automobile on a subconscious level. Therefore, how a car feels to us is important. Cup holders evoke a feeling of comfort and this can be the first item that prospective buyers look for Autel MaxiSys. Plus prospective buyers can be positively influenced by the number of cup holders the car has.

So characteristics such as color, power, overall appearance, styling, and performance are important not for their intrinsic value but for the overall feeling they give the driver/buyer. And quite often, this feeling will over-ride such practical considerations as fuel economy, durability and safety.

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by autorepairtool | 2017-08-02 11:21 | Comments(0)

The words High Definition are words that you will hear a lot more often nowadays. The normal DVD players present movies in a four by three aspect ratio. Lately, the sixteen by nine or the widescreen format is becoming more and more popular. High Definition DVDs are presented in the widescreen sixteen by nine format so if you would like to enjoy the latest movies then it is highly recommended that you purchase the latest High Definition DVD players in the market today. Although these players are a bit pricey, these prices will drop sooner or later anyway.

There are two basic types of High Definition DVD players. The first type of High Definition DVD player plays discs in HD format or High Definition format. The other type of High Definition DVD player plays discs in the Blu-Ray format. Although both are considered to be high definition, you are unlikely to find a high definition player that can play both types of formats in the market today. Do not find it confusing that there are two formats, High Definition and Blu-Ray, because they are both basically high in definition. This means that discs in this format have up to six times of resolution than the normal discs out there. If you pay a lot of attention to detail then you should certainly consider purchasing a DVD player that is capable of playing these two formats.

You will come to the crossroads of choosing whether to purchase a high definition player that plays the High Definition discs or a high definition player that plays the Blu-Ray discs maxisys elite scan tool. If you are from the North American region then it is highly recommended that you purchase the high definition players whilst if you are from the Japanese area then you should purchase the Blu-Ray high definition players. The war between High Definition and Blu-Ray has just begun. No one has any idea on which format will dominate in the future. If you are planning to purchase a next generation DVD player then you are going to take a risk.

The next generation of DVD players have a lot to offer to the consumers. If you are the movie goer then you are certainly going to enjoy these high definition movies in your vehicle. There isn't much difference in terms of quality between the High Definition format and the Blu-Ray format although you should choose a DVD player that will run most of the discs in your neighbourhood.

Enjoying your DVD experience in your vehicle is certainly one of the greatest pleasures in travel. Should you buy a next generation DVD player for your vehicle today? If you are just as excited as many out there then buying a next generation DVD player may be a great luxury to spend on. If you are fine with the normal DVD player in your vehicle then it may not be worth spending almost double the price for a next generation DVD player. It may be better if you wait it out a little bit longer Autel MaxiSys Pro.

Mark Robinson writes for Auto-Loans.GuideFin.com. Visit his website for information about auto title loans.
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by autorepairtool | 2017-07-27 11:50 | Comments(0)